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Video: TransDiesel team gets behind launch of new TX Rubber Tracks

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TransDiesel is launching a new solution in the 1.7 to 10-tonne compact excavator range along with a quirky marketing video featuring its very own team members. 

The TX Rubber Tracks features durable construction, improvements in comfort and comes with an attractive warranty proposition.

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“Excavator operators often have to contend with rugged conditions by virtue of the machinery they are operating, so any gains in durability and toughness can only be a good thing,” business development manager Mark Patrick says. 

“We are launching the new TX Rubber Track which, thanks to the use of superior high-grade rubber in the construction process, helps ensure the new belts are noticeably more durable and less prone to tearing while still giving the operator a noticeably smoother ride.

“In addition, they feature reinforced steel which further enhances all-round performance, longevity and durability and for added peace of mind they are backed with a pro-rata 12-month warranty, making fitment of the new track essentially a no-risk business proposition.”

Built to OEM specification, the new rubber belts are the ideal first replacement around the three-year mark.

From a technical perspective, the new TX Rubber Track offers 40% more longitudinal strength compared with traditional overlapping rubber belts.  

The use of premium reinforced steel cleats is designed to ensure the smooth running of track rollers increasing operator comfort, while a reduction in de-tracking issues – even when used on demanding terrain – is achieved courtesy of interlocking lugs.

“It’s a quality product at a competitive price and, when considered alongside qualities such as a more comfortable operating environment, there are too many reasons not to fit them to your machine when it next needs a track update,” Patrick says. 

To coincide with the launch, the team at TransDiesel had a bit of fun by creating their own advertisement, marketing manager Marc Warr says. 

“It stars many of our own TransDiesel employees, so the fact they were willing to get involved speaks volumes about the passion our people have for this home-grown Kiwi business.  

“We also wanted to demonstrate the new TX Rubber Tracks are made to suit a wide variety of New Zealand conditions and applications, ranging from residential through to commercial construction sites, all the while being able to navigate uneven terrain and challenging conditions.

“It’s a light hearted look at the wide range of operating locations where a small excavator might be found, with a few unusual places thrown in for good measure – it’s well worth a view,” Warr says. 

Go to transdiesel.com for more information. 

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