An Auto Media Group publication Sunday 8 November 2026
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Toyota is celebrating another record year of sales.

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The company sold 26,753 Toyotas across its 68 dealers nationwide in 2016, up from 26,319 in 2015.


“New Zealand experienced solid economic growth last year and we’ve been a beneficiary of that. The construction and infrastructure sectors are booming and we’ve got a great line-up and the right tools of the trade,” says Steve Prangnell, Toyota New Zealand general manager of sales.

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“Last year was far and away the biggest new vehicle market New Zealand has ever seen.” said Mr Prangnell.

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Toyota holds an 18 percent share of the total new vehicle market, which includes heavy commercial vehicles.

Last year was also the 29th consecutive year Toyota has been the number one automotive brand in New Zealand.

It also marks the fifth consecutive year of increasing record sales since the Global Financial Crisis.

The Hilux, Corolla, RAV4, Hiace and Yaris were Toyota’s top five selling models in 2016.

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