An Auto Media Group publication Sunday 8 November 2026
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Toll NZ to go pink this Friday

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Pink Shirt Day, the global anti-bullying campaign, is taking place this Friday May 17, and Toll New Zealand, a freight and logistics provider, is partnering with the Mental Health Foundation and Cotton On to support the event.

Toll will brand some of its truck fleet with giant pink decals across New Zealand to show its support of Pink Shirt Day.

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Toll is contributing 50% of delivery transport costs of all Cotton On pink t-shirt sales to the cause. Over 10,000 Toll parcels will be delivered with Pink Shirt Day stickers to support creating positive and safe environments for all New Zealanders.

“Our company is full of talented team members with diverse backgrounds and experiences,” says Toll’s global express executive general manager Jon Adams.

“We believe in an inclusive society that embraces diversity and promotes kindness in our workplace. That’s why we’re proud to get behind this really worthy movement alongside Cotton on Group and the Mental Health Foundation.”

“Safety across the freight, transport and logistics sector is an absolute priority for us. It’s important we create a workplace where all of our people are confident to speak up, not only for safety – but also for their wellbeing,” says Toll New Zealand human resources manager Christina Desbonnets.

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