An Auto Media Group publication Sunday 8 November 2026
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Another strong month for commercials

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ford-ranger4

Ranger top model – both for the month and year

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A light commercial vehicle continues to dominate new vehicle market – and it is not the Toyota Hilux.

According to registration statistics released by the Motor Industry Association the Ford Ranger was the top selling commercial model for April with 513 units sold (20% market share). The Toyota Hilux was the second best seller with 15% market share (377 units). This was followed by the Holden Colorado with 9% (231 units).

Year to date the Ford Ranger is the top selling commercial model with 16% market share (1,684 units) followed by the Toyota Hilux, with 14% market share (1,503 units), 181 fewer than the Ford Ranger.

Despite holidays interrupting the month, new vehicle registrations for April 2014 hit 8,729, up 7% on April 2013, and was the strongest April since 1982.

Year to date the market is 13% (4,746 units), ahead of this time in 2013.

Commercial vehicle registrations of 2,578 units were up 15% (343 units) on April 2013, up 18% for the year.

A total of 6,151 passenger vehicles sold during April, up 4% (243 units) on April 2013 and up 12% for the year.

The sale of sports utility vehicles grew to 30% of all vehicles sales in April, followed by pick-ups/chassis-cabs with 21% and small passenger cars at 19% each.

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