A sharing economy platform connecting motorhome and campervan owners with guests is a finalist in the 2017 Innovation Awards.
The Mighway platform was launched by Tourism Holdings Limited (thl) in 2015 enabling RV owners to generate income from the fast-growing tourism market when not using their vehicle.
Mighway has extremely high domestic usage with nearly 50% of all bookings coming from New Zealanders looking to explore their backyard.
It suggests access to a wide range of pick up points, along with reduced minimum booking periods, which is encouraging the growth of motorhome holidays by Kiwis.
Mighway is a finalist in the newly created Innovation in Tourism and Entertainment category. The 2017 Innovation Awards are taking place in Auckland on October 19, 2017.
Since the launch of Mighway, more than $1m has been paid out to private owners, generating additional income for RV owners – many of whom are retirees.
The success of Mighway in New Zealand saw the subsequent launch of the platform in the US – where RV ownership has reached record levels.
“The tourism industry is being transformed by new technologies, changing customer behaviour and increased connectivity,” says Mighway spokesperson Dave Simmons.
The sharing economy is very much at the forefront of much of this transformation. By participating in the sharing economy, consumers are practicing collaborative consumption while owners are making better use of their valuable assets,” says Simmons.
