Lucas Oil Products will now be distributed by New Zealand-based Logan Distribution on both sides of the Tasman.
Bringing the New Zealand and Australian markets under a single distribution umbrella makes sense, general manager of Logan Distribution Rolf Wilson says.
“The team at Lucas Oil has been impressed with our organisational and promotional abilities here in New Zealand and we have been in discussions with them about replicating that success in Australia.
“Everything has now come together and starting in 2018 we will be focusing our efforts on building a platform to take Lucas Oil products and its road and race, tried and tested range of products to the next level in Australia, as well as continuing to develop the market in New Zealand.”
In New Zealand, Logan Distribution is based in Palmerston North and also has a major distribution centre in Auckland and facilities covering the South Island.
In Australia, the main distribution of Lucas Oil products will be carried out from Melbourne, and an agreement with a new logistics provider to upgrade shipping around the rest of the country.
“We are going to be running it as a single organisation, with logistics for both sides of the Tasman working in unison,” Wilson says.
