Motorhome lifestyle growth is continuing, reflected in another expected record breaking motorhome, caravan and outdoor expo in Auckland on March 16-18 next year.
“Holidaying in motorhomes and caravans is making a serious comeback in New Zealand,” Covi SuperShow managing director David Culpan says. “And that has our exhibitors for the Covi SuperShow (at the ASB Showgrounds) pretty enthusiastic and motivated.”
Culpan says factors driving growth include holiday homes becoming more costly and beachside camping grounds proving harder to access.
“It is difficult to get a quintessential kiwi summer holiday by the beach now, so Kiwis are turning to the freedom of motorhomes and caravans, and it’s not just baby boomers but an increasing number of families too,” Culpan says.
The growth is reflected in the marketplace where caravan and motorhome sales are on the rise, driven by convenience and being able to choose where they can go and how long they can stay in any given place.
TrailLite general manager Shaun Newman says they’re seeing an exciting rise in interest and sales of both motorhomes and caravans.
“With a TrailLite motorhome you can go off the grid for up to 14 days. Most caravan and motorhomes now have all the modern luxuries with satellite TV, separate toilet and shower, solar panels, full ovens and large fridges. We like to describe our TrailLite motorhomes as small apartments with all the comforts of home.”
Newman says an increasing number of families are buying them. “They are trying to find ways to give their kids some of the experiences they had when they were growing up.”
The last Covi SuperShow saw a record 220 motorhomes and caravans sold – up 29% on the previous year. Sales were between $28 million to $30m, up from $10m to $12m in 2010.
“To meet the increasing demand for space we have had to introduce two new halls and a new marque for 2018 that will feature a dedicated accessories area,” Culpan says.
The Covi SuperShow had a record 19,000 people through the gates in March, a number he believes will be broken again next year.
Visit www.supershow.co.nz for more details.
