Fortune magazine is recognising Goodyear as the world’s most admired tyre maker for the fourth year in a row.
Among the companies in the magazine’s world’s most admired companies motor vehicle parts category, Goodyear was also the number one ranked US-based company and was third overall.
In the motor vehicle parts category, Goodyear was ranked number three in five of the nine key attributes measured, and fourth in three others.
Goodyear led its principal global tyre competitors by a wide margin in the overall rankings as well as in all nine attributes.
People describe Fortune’s most admired list which began in 1983 as the definitive report card on corporate reputations.
It uses a rigorous assessment by nearly 4,000 executives, board directors and securities analysts to determine a company’s overall reputation.
This evaluation includes innovation, people management, use of assets, social responsibility, management quality, financial soundness, long-term investment, product/service quality and global competitiveness.
The full list, with all categories and related stories, appears in the March issue of Fortune.
Goodyear employs more than 66,000 people and manufactures its products in 49 facilities in 22 countries around the world.
Its two Innovation centres in Akron, Ohio, and Colmar-Berg, Luxembourg, strive to develop state-of-the-art products and services that set the technology and performance standard for the industry.



