Exhibition sites are nearing full occupancy for the 45th New Zealand National Agricultural Fieldays, taking place at Mystery Creek Events Centre on June 12-15.
Outdoor agribusiness sites are sold out and the sought-after indoor Mystery Creek Pavilion is fully subscribed. Over 97% of all sites at Fieldays have been acquired by businesses keen to exhibit at New Zealand’s premier agricultural and agribusiness expo and Fieldays organisers are expecting to reach capacity – well ahead of previous years.
“The demand for sites at Fieldays 2013 continues to exceed expectations, reinforcing Fieldays position as one of the world’s premier Agri-business events, and a must-see for the 130,000 visitors we look forward to welcoming in June,” says John Calder, Fieldays’ chief executive. 
Companies exhibiting in the redesigned premier feature area will be showcasing the 2013 theme, Getting Down to Business in the Global Economy. The theme highlights New Zealand’s unique position as an innovative agribusiness-driven economy to capitalise on the growing international demand for food, protein, and agricultural expertise.
In keeping with this year’s international theme, there have been significant enquiries from overseas companies keen to exhibit at the iconic event. Fieldays have been contacted by Chinese delegates, several Russian exhibitors and a Canadian dairy company that will be making its first visit to exhibit in New Zealand.
Fieldays newly-formed relationship with the Agrotech Expo, held in North India’s Chandigarth, will be strengthened when a delegation from India, including government ministers, attend Fieldays 2013.
With innovation as one of Fieldays’ founding principles and at the heart of the event, the 2013 Innovation Centre will showcase the best industry developments and inventions; improving farming practices in New Zealand and beyond.
The competition puts inventions from New Zealand on show to the world and helps establish their success in the marketplace by educating entrants on how to take the next step to achieving commercial success.
