An Auto Media Group publication Sunday 8 November 2026
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Commercial registrations down but Ranger still on top

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The new commercial vehicle market in July dropped 4.6% year-on-year, but the Ford Ranger still retains the distinction of being the top selling light commercial vehicle, as well as being the top overall selling vehicle in New Zealand

July’s new commercial vehicle registrations of 3,094 vehicles were down 148 vehicles (a 4.6 % decrease) compared to July 2014. Toyota was the commercial vehicle leader for the month of July with 22% market share (677 vehicles), followed by Ford with 17% (529 vehicles) and Holden with 11% market share (325 vehicles).

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The Ford Ranger remained the monthly top selling commercial vehicle model with 460 vehicles registered, followed by the Toyota Hilux with 448 vehicles and Holden Colorado with 300 vehicles.

Year-to-date the Ford Ranger remains the top selling commercial vehicle model with 16% market share (3,494 vehicles) followed by the Hilux with 14% (3,029 vehicles) and the Nissan Navara with 9% market share (2,122 vehicles).

The Ford Ranger is the top model overall for the month of July with 460 vehicles followed by the Toyota Hilux with 448 vehicles and the Toyota Corolla with 354 vehicles. They are also, respectively, the top three models year to date.

The pick-up/chassis cab segment was the second strongest market segment with 21% for the month of July and 21% market share year to date.

“The sales of new vehicles remains strong but in line with other economic indicators further growth above current levels is uncertain,” says Motor Industry Association (MIA) chief executive David Crawford.

“Looking ahead, while registrations of new vehicles for the 2015 year are likely to be above the record 127,179 achieved in 2014, it is unlikely to break the 130,000 barrier for the first time which we previously anticipated might be possible,” says Crawford.

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