An Auto Media Group publication Sunday 8 November 2026
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CODA Group appoints new boss

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Deena Clarkson

New Zealand logistics provider CODA Group has appointed Deena Clarkson to the role of chief executive.

Clarkson commenced her role on August 30 and brings more than 20 years of experience in sales and logistics. 

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Her most recent roles were programme director for Fonterra supply chain automation and New Zealand Distribution Centres general manager. 

Group chairman John Loughlin says the team is excited to welcome Clarkson “who brings extensive freight and logistics experience with a deep understanding of the operational challenges across New Zealand’s supply chain”. 

“Deena has been instrumental in leading New Zealand’s largest supply chain over the past ten years, transforming operational excellence and productivity improvements across the physical logistics network.  

“Deena has proven success in creating a safety culture and sustainable management of critical risk within a highly complex operational environment.  

“She has demonstrated experience in building high performing teams and we look forward to her aligning with the CODA Group strategy to deliver on our long-term relationships with customers and strategic partners,” Loughlin says.

CODA Group has established a significant position in New Zealand as an innovative logistics provider, he says. 

“Our focus is continued investment in technology to optimise transport flows and create a highly efficient supply chain for New Zealand.

“It was important to select a chief executive who brings deep industry knowledge with proven success to evolve our service offering and improve our customer experience. 

“Deena is passionate about people, has a charismatic leadership style and proven success in building customer relationships.  We are excited to have attracted an experienced, high calibre leader to accelerate our journey,” Loughlin says. 

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