New Zealanders are being urged to show their support for Leukaemia & Blood Cancer New Zealand (LBC) from Thursday, November 1 by putting a valve cap on their tyres.
Specially designed teal blue valve caps are being sold by Bridgestone for $2 each, with the sole aim of funding the support, research and advocacy work conducted by Leukaemia & Blood Cancer New Zealand in curing and preventing leukaemia, lymphoma and myeloma.
The teal blue valve caps, which are suitable for cars, trucks and bikes, can be purchased from Bridgestone stores throughout the country as well as online via putacaponit.co.nz.
“We are thrilled with Bridgestone’s on-going commitment to Leukaemia & Blood Cancer New Zealand. Like Bridgestone, we are in all corners of the country, making sure we are there for everyone seeking our support as they cope with their blood cancer diagnosis,” LBC chief executive Peter Fergusson says.
“We urge everyone to ‘put a cap on it’ this year. LBC receives no government funding so every valve cap sold adds up to substantial funding and vital support for patients and their families.”
Blood cancers are a significant form of cancer in New Zealand, with an estimated 21,000 residents living with a blood cancer or related condition, and a further six diagnosed each day.
Bridgestone director of New Zealand business, John Staples, says a small contribution will make a big difference to the lives of those facing blood cancer.
“While $2 a valve cap may sound insignificant, collectively all New Zealanders can make a difference to blood cancer patients and their families just by buying these great looking teal valve caps”
“We can’t wait to see all the creative ways people ‘put a cap on it’ to help beat blood cancer – from farmers and tractors, to kids and their bikes or tradies and their wheelbarrows.”
Bridgestone New Zealand launched its partnership with LBC in 2017, raising more than $50,000 through the sale of blue caps last year and a further $50,000 in other LBC fundraisers.
