TR Group is putting a special Mack on the road to carry aggregates along with an important message on mental health.
The truck, named Hopeful Black Dog, is part of TR Group’s rental fleet which is being leased to Winstone Aggregates.
It was recently presented in a handing over ceremony at Hampton Downs Motorsport Park with the support of mental health ambassador Mike King and his charity, I Am Hope.
The truck is covered with messages of support and features a one-of-a-kind black bulldog mascot on the front.
TR Group general manager Brendan King says the unit is an “expression of love and support” for everyone who has experienced or dealt with mental health struggles.
“What we wanted to achieve with Mack was to give love and support to everyone affected by mental health issues and raise awareness in the community.
“To let you know that you are not alone and that there is always support here and there is always hope.
“This connects to our vision of leaving a lasting imprint on the world and making a positive difference in people’s lives,” King says.
“For a long time the messaging in the media has been about encouraging people that are struggling to ask for help – messages like, ‘it’s okay to ask for help’.
“Frankly, this is largely ineffective and whilst well intended, is misguided. Someone in the depths of depression already feels hopeless and they are not going to make themselves more vulnerable by asking for help.
“The messaging on our truck is aimed at the friends and loved ones – it is our job to ask our mates if they are okay and to offer them our time, our love, our support.
“One of the messages is, ‘what are you doing to make it okay to ask for help’. Another is, ‘have you checked on your mates today?’ It is our job as humans to look after each other,” King says.
