An Auto Media Group publication Monday 9 November 2026
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Heavy trucks lead the way in sales

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altRecession-busting heavy truck sales are sending ripples of excitement through the new truck industry in New Zealand.

Sales of heavy trucks  – over 23,000kg – are up 25% so far this year on 2012

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Some 1172 of these monsters have been registered in the eight months to the end of August, compared with 939 in the first eight months of 2012.

All major brands have shared in this sales success – apart from Freightliner and Mitsubishi Fuso, whose sales this year are down from 81 to 56, and 83 to 55, respectively.
Leading sales in the 23,000kg category year-to-date is Volvo, with 162 new trucks registered this year, up from 139 a year ago.

Second is DAF, up from hugely from 82 sales in the first eight months of 2012 to142 YTD in 2013, followed by Isuzu with another big increase, up from 90 to 130.
Fourth is Scania, up from 103 to 117, followed by Hino, up marginally from 104 to 106.

Rounding out the top 10 new truck sales over 23,000kg are Kenworth in sixth place – up to 87 sales this year, from 55 in 2012 – followed by Freightliner and Mitsubish Fuso, then Merceds-Benz on ninth, with 42 sales, up from 26, and UD Trucks in tenth spot, almost doubling sales this year to 40, up from 21 in the first eight months of 2012.

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